dragonfly zurich

All images © Dragonfly Zurich

All images © Dragonfly Zurich

I am so excited to FINALLY share with you something I've been playing a little part in for a while...! At the beginning of the year, I was asked to collaborate with a gorgeous new jewellery company, designing their packaging solutions and creating some beautifully designed gift cards. The focus of the company is so beautifully simple: Luxurious jewellery finished by hand and packaged with love.... And believe me, the jewellery really is divine! {My favourite is this little rose-gold acorn...} I was so pleased to be able to work with a company whose whole ethos and concept I truly believed in and I am so proud to be a tiny little part in it.

All images © Dragonfly Zurich

All images © Dragonfly Zurich

Dragonfly Zurich is the beloved creation of founder Georgina Waterhouse and combines her love of stunning jewellery pieces with her absolute attention to detail and love for packaging. Georgina has carefully curated a beautiful selection of gorgeous jewellery from designers all over the world which can then be packaged in the most beautiful way possible and sent together with a handwritten gift card to the recipient. Dragonfly Zurich offers a totally personal service as each and every piece is packaged and finished by hand.

All images © Dragonfly Zurich

All images © Dragonfly Zurich

So, what did we do? Because the packaging was such an important part of the concept, we focussed on this first.  We worked closely with the paper gods and goddesses at GF Smith to source the most beautiful, soft textured board for for the small cubed jewellery boxes. (Tapestry Dandy White Fabrique for you papergeeks).  We then designed a pretty printed ribbon for the boxes - a soft silver coloured double satin ribbon with a beautiful silver shiny foil logo print - this looks totally stunning! We also created some gorgeous embossed and hot foil stamped dragonfly logo sticker seals to finish everything off to perfection. Alongside these, we also designed some gorgeous business cards with a hot foil stamped Dragonfly logo!

All images © Dragonfly Zurich

All images © Dragonfly Zurich

We also created some 'mini-card' designs which are handwritten and sent out with each piece. I designed various options for different recipients, all using Georgina's talent for lovely words. Examples include, "Dream big, sweetheart", "You are my sun, my moon and all of my stars" and "Best friends are we, my sisters and me". I used a soft colour pallette with a hint of watercolour, along with simple and classic typography. to fit with Dragonfly's simple beauty. You can see some of the mini-card designs by clicking here.

All images © Dragonfly Zurich

All images © Dragonfly Zurich

ameliacardgift.jpg

Dragonfly Zurich is now live and open for business - take a look and see what you think! {Dragonfly will be launching Dragonfly London in late summer, but in the meantime, Dragonfly Zurich will post to the UK on request!}

All images © Dragonfly Zurich

All images © Dragonfly Zurich

E79B1365.jpg
Tamsin Seed1 Comment